Atherton Booth Exhibition
FSRACA Conference - August 2023
A Stand… out from the crowd
Jackett's Atherton Booth design made a lasting impact, positioning Atherton Sterilizers as a trusted leader in infection control solutions. It ignited interest, fostered valuable conversations, and underscored the company's commitment to innovation in aged care technology. New industry connections were forged, and substantial sales growth is on the horizon.
Atherton Booth Exhibition
Branding
Creative Direction
Development
Design
Video
Brief
Atherton Sterilizers booth
Event: 2023 FSRACA Conference (Aged Care Industry)
Objective:
Jackett was to create a captivating and informative booth design for Atherton Sterilizers at the 2023 FSRACA Conference. The design had to reflect the company's commitment to innovative sterilization solutions while engaging attendees and effectively communicating its brand message, further highlighting Atherton’s advanced technology, industry expertise, and dedication to enhancing infection control within healthcare facilities. The booth was part of a ‘Gold Sponsorship’ package so was the largest at the Conference, so had to represent Atherton accordingly. Jackett briefed and managed the build with Creative Visuals printing and assembling the project in situ.
Outcomes
The booth design left a lasting impression on attendees, showcasing Atherton Sterilizers as a trusted partner in infection control solutions. It sparked interest, facilitated meaningful conversations, and demonstrated the company's dedication to advancing technology in the aged care sector. Additional contacts were made throughout the industry sector and quantifiable sales growth is forecast as a result.